SPA Girls Podcast – EP207 – Reader Expectations

Ah, readers…

They’re elusive. Magical. Confusing. 

But we all want them. 

This episode, we break down the topic of reader expectations, discussing what they are, what it means for you the author, and how to make sure you are fulfilling your readers’ expectations.  
Why do readers love certain books? What makes them pick one book over another? And more importantly, how do you make sure your book is the one that readers gravitate towards…? 
It’s all covered in this week’s episode of the SPA Girls Podcast! 

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SPA Girls Podcast – EP206 – Interview with Chris Fox: Ads For Authors Who Hate Maths

This week we have the pleasure of talking with Chris Fox, author of 20+ SFF novels and very popular non-fiction books for writers including his latest, Ads For Authors Who Hate Math.

In this episode we talk about how to run your ads in 30 minutes a day; how to run profitable advertising campaigns using a simple aggregate sales model; and how not to stress out over figuring out your read-through and cost per click numbers.

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SPA Girls Podcast – EP205 – Why Is My Series Not Selling?

Are your sales getting you down? 

Do you wish your series was selling better? 

Can you resuscitate it or is it DOA?

This episode we talk through some of the possible reasons that your book or series might not be selling. 

From cover, editing and blurb writing, to content, tropes, meeting reader expectations, and much, much more. 

We attempt to help you troubleshoot what might be wrong, and what you can do to amp it up, make it work, and sell more books! 

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